top of page
forma &co_logo.png

Check & Choose — Designing a seamless internship experience

Check & Choose set out to solve a universal pain point: internships are often confusing for students, frustrating for schools, and inefficient for companies. Our goal was to transform this into a streamlined, intuitive experience for all parties, while helping the founding team rapidly bring a product to life.

We collaborated with Check & Choose to design and deliver a clean, scalable MVP that could be used to secure funding, pitch investors, and validate the concept with real users. The result was a user-first product experience rooted in simplicity, clarity, and functionality.

Check & Choose is a B2B platform that facilitates seamless internship management between schools, companies, and students. Our role was to design a compelling MVP and build the foundation for a usable, scalable product.

Our team delivered:
• UX Strategy to define the MVP scope and roadmap
• Discovery Workshops to align the team and sharpen the concept
• Design Sprint Facilitation to prioritise features
• UX/UI Design for the MVP
• Brand Identity to express the platform’s friendly, reliable positioning

Clarity through strategy: Designing the right MVP, not the full product.

The first challenge was defining the MVP scope. With limited time and resources, we needed to identify the core features that would have the highest impact on user experience and business value. Through UX strategy and discovery workshops, we helped the team prioritise functionality, streamline the idea, and build a lean roadmap that allowed for fast testing and future iteration.

UX that supports real people: Making internship management easier for students, schools, and companies.

Internship systems are typically confusing and fragmented. We reimagined this process from a user-first perspective, mapping journeys, identifying friction points, and designing clear, accessible interactions for each type of user. From application tracking to admin monitoring, every touchpoint was designed to reduce cognitive load and increase engagement.

UI with Purpose: Bright, friendly, and functional design to guides the user every step of the way.

The interface was designed to feel simple but powerful, using bright colours, clean shapes, and modular building blocks to help users easily navigate complex tasks. Special care was given to accessibility and usability, with strong hierarchies, informative labels, and help elements throughout the UI. Even data-heavy screens remained approachable, thanks to our clean layout system and focus on visual clarity.

Results

3

month delivery

of fully designed MVP for pitching and funding applications

x4

faster navigation time

from prototype testing with real students

100%

of pilot users

reported easier task completion vs. previous tools

1

modular design system

enabled future features to be added without redesign

“The process of going from a vague concept to a working MVP felt incredibly smooth thanks to the UX and strategy work. The workshops helped align our whole team, and the final product blew our early testers away, it just made everything easier. Internships are already complicated enough. This platform now feels like the opposite of that.”

Julia Delaney

Co-founder, Check & Choose

bottom of page